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Game Data

How might we analyse the big data exhausts of games to support game developers and understand people inside and outside of games?


Project areas include:

  • Imitation Learning: Using game data from human players we can build AI opponents and team-mates to enhance multi-player games.

  • Comparative Analysis of Games: By comparing data across different games, developers can understand key factors underlying game genres or mechanics, leading to more successful future game designs.

  • Social Dynamics in Games: Studying data from multiplayer games can uncover fascinating insights about social dynamics and cooperation/competition among players.

  • Game Economics: In games with virtual economies, tracking and analysing economic data can help maintain balanced economies, which is crucial for player satisfaction and the longevity of the game.


iGGi >>> People <<< relevant to this Theme:

Dr Nick Ballou

Dr Nick Ballou

iGGi Alum

Player Research, Game Data

Dr Ignacio Castro

Dr Ignacio Castro

Supervisor

Game AI, Applied Games, Player Research, Game Data

Prof. Anders Drachen

Prof. Anders Drachen

Supervisor

Player Research, Design & Development, Game Data, Esports

Dr Miles Hansard

Dr Miles Hansard

Supervisor

Game AI, Immersive Technology, Design & Development, Game Data

Prof. Paul Cairns

Prof. Paul Cairns

Supervisor

Applied Games, Player Research, Accessibility, Game Data

Dr Tom Collins

Dr Tom Collins

Supervisor

Game AI, Game Audio, Game Data, Player Research, Esports

Dr Dan Franks

Dr Dan Franks

Supervisor

Game AI, Game Data

Yu-Jhen Hsu

Yu-Jhen Hsu

iGGi Alum

Game AI, Game Data

Steph Carter

Steph Carter

iGGi PG Researcher

Available for post-PhD position

Applied Games, Design & Development, Player Research, Accessibility, Game Data

Dan Cooke

Dan Cooke

iGGi PG Researcher

Available for post-PhD position

Esports, Game Data, Player Research

Dr Jeremy Gow

Dr Jeremy Gow

Supervisor

Game AI, Creative Computing, Design & Development, Game Data

Dr Patrik Huber

Dr Patrik Huber

Supervisor

Applied Games, Game Data, Immersive Technology, Player Research, Esports

iGGi >>> Publications <<< relevant to this Theme:

Beyond the Spotlight: Co-Designing AI for Theatre Audience Communication

A Pedrassoli Chitayat, S Carter, BA Robertson, J Hook

Proceedings of the 2026 CHI Conference on Human Factors in Computing Systems

Cost-Effective Attention Mechanisms for Low Resource Settings: Necessity & Sufficiency of Linear Transformations

P Hosseini, M Hosseini, I Castro, M Purver

arXiv preprint arXiv:2403.01643, 2025

AI vs. the Algorithm: Measuring success on Twitch

AP Chitayat

2025 IEEE Conference on Games (CoG), 1-8, 2025

Foundation Models as World Models: A Foundational Study in Text-Based GridWorlds

R Sasso, M Conserva, D Jeurissen, P Rauber

arXiv preprint arXiv:2509.15915, 2025

Archaeological Gameworld Affordances: A Grounded Theory of How Players Interpret Environmental Storytelling

F Smith Nicholls, M Cook

CHI '25: Proceedings of the 2025 CHI Conference on Human Factors in Computing Systems, Yokohama, Japan, Article no 465, p. 1 - 20

CG-TTRL: Context-Guided Test-Time Reinforcement Learning for On-Device Large Language Models

P Hosseini, O Bohdal, T Ceritli, I Castro, M Purver, M Ozay, U Michieli

arXiv preprint arXiv:2511.06430, 2025

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The EPSRC Centre for Doctoral Training in Intelligent Games and Game Intelligence (iGGi) is a leading PhD research programme aimed at the Games and Creative Industries.

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