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Player Research

How might we use and combine diverse methods to understand how people experience games, interact with and through them, and are affected by them? 


Project areas include:

  • Understanding and measuring player experience and motivation

  • Using tools from neuroscience and psychology to understand emotion in game players

  • Obtaining game player feedback without breaking immersion

iGGi >>> People <<< relevant to this Theme:

Dr Lina Gega

Dr Lina Gega

Supervisor

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Applied Games, Player Research

Dr Daniel Hernandez

Dr Daniel Hernandez

iGGi Alum

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Game AI, Player Research

Dr Jon Hook

Dr Jon Hook

Supervisor

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Applied Games, Player Research, Esports

Dr Patrik Huber

Dr Patrik Huber

Supervisor

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Applied Games, Game Data, Immersive Technology, Player Research, Esports

Dr Daniel Gomme

Dr Daniel Gomme

iGGi Alum

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Game AI, Player Research, Design & Development

Dr Phoebe Hesketh

Dr Phoebe Hesketh

iGGi Alum

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Player Research, Esports

Peyman  Hosseini

Peyman Hosseini

iGGi PG Researcher

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Player Research, Game AI

Sam Hughes

Sam Hughes

iGGi Alum

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Player Research

Dr Laura Helsby

Dr Laura Helsby

iGGi Alum

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Player Research, Applied Games

Rob Homewood

Rob Homewood

iGGi Alum

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Player Research

Dr Anne Hsu

Dr Anne Hsu

Supervisor

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Applied Games, Design & Development, Player Research, Esports

Dr Nathan Hughes

Dr Nathan Hughes

iGGi Alum

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Player Research

iGGi >>> Publications <<< relevant to this Theme:

Disability tax in gacha games: the social cost of hidden expenses.

C Deery, F Foffano

Abstract Proceedings of GachaCon 2026: Genshin Impact, 2026

Fundamental Flaws in the Design and Reporting of Chew and Neo (2024)

LY Xiao, N Ballou, C Eben

Trends in Psychology, 1-12, 2025

Exploring the player experience of people with persistent low mood

L Helsby

University of York, 2025

"SAM"-School Attachment Monitor for the Assessment of Attachment in Children aged 4-8

MJ Saiger, Y Aleid, H Minnis, A Vinciarelli, S Brewster

Proceedings of the 24th Interaction Design and Children, 752-756, 2025

Cost-Effective Attention Mechanisms for Low Resource Settings: Necessity & Sufficiency of Linear Transformations

P Hosseini, M Hosseini, I Castro, M Purver

arXiv preprint arXiv:2403.01643, 2025

Domestic Cultures of Plant Care: A Moss Terrarium Probe

N. Binyamini Ben-Meir, P.G.T. Healey, S. Deterding

Designing Interactive Systems Conference (DIS '25), 05-09 July 2025, Funchal, Portugal. ACM, New York, NY, USA 19 Pages

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The EPSRC Centre for Doctoral Training in Intelligent Games and Game Intelligence (iGGi) is a leading PhD research programme aimed at the Games and Creative Industries.

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