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Player Research

How might we use and combine diverse methods to understand how people experience games, interact with and through them, and are affected by them? 


Project areas include:

  • Understanding and measuring player experience and motivation

  • Using tools from neuroscience and psychology to understand emotion in game players

  • Obtaining game player feedback without breaking immersion

iGGi >>> People <<< relevant to this Theme:

Dr Sarah West

Dr Sarah West

Supervisor

Player Research, Accessibility, Design & Development

Dr Shanxin Yuan

Dr Shanxin Yuan

Supervisor

Creative Computing, Immersive Technology, Applied Games, Game AI, Player Research

Dr Matthew Whitby

Dr Matthew Whitby

iGGi Alum

Player Research, Design & Development

Dr David Zendle

Dr David Zendle

Supervisor

Game Data, Player Research

Lauren Winter

Lauren Winter

iGGi PG Researcher

Design & Development, Player Research

iGGi >>> Publications <<< relevant to this Theme:

Predatory Monetisation? A Categorisation of Unfair, Misleading and Aggressive Monetisation Techniques in Digital Games from the Player Perspective

E Petrovskaya, D Zendle

Journal of Business Ethics, 1-17, 2021

Less is More: Analysing Communication in Teams of Strangers

E Tan, A Wade, A Kokkinakis, G Heyes, SP Demediuk, A Drachen

Proceedings of HICSS 54, 2021

“Slow down and look”: Desirable aspects of failure in video games, from the perspective of players.

C Foch, B Kirman

The 16th International Conference on the Foundations of Digital Games (FDG …, 2021

Not Very Effective: Validity Issues of the Effectance in Games Scale

N Ballou, H Breitsohl, D Kao, K Gerling, S Deterding

Extended Abstracts of the 2021 Annual Symposium on Computer-Human …, 2021

"Moments to Talk About": Designing for the Eudaimonic Gameplay Experience

T Cole

Goldsmiths, University of London, 2021

Thinking and doing: Challenge, agency, and the eudaimonic experience in video games

T Cole, M Gillies

Games and Culture 16 (2), 187-207, 2021

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The EPSRC Centre for Doctoral Training in Intelligent Games and Game Intelligence (iGGi) is a leading PhD research programme aimed at the Games and Creative Industries.

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